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Practical guides on social media, ads, websites and SEO for local businesses.

31 October 2026

Boost post vs Ads Manager: the difference in plain words

Boost post vs Ads Manager: the real differences in goals, audiences, editing and tracking, so you know where your ad budget is best spent.

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31 October 2026

How many videos a month does your business need?

Deciding how many videos a month to film? Compare four, eight and twelve video plans to see what fits your daily work and your budget.

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31 October 2026

Instagram ads cost for local businesses

What Instagram ads cost for a local business: how you set your own budget, what our fixed management fee is, and how to start sensibly.

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31 October 2026

Pizzeria social media videos since 2022

How we film and post social media videos for Michelangelo Pizza in Thessaloniki, keeping their profiles alive with one shoot a month since 2022.

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31 October 2026

Instagram Reels for business: a simple guide

A practical guide to Instagram Reels for business: how to film vertical videos, what to show from your daily work, and how to use Reels as local ads.

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31 October 2026

Mr Khinkali: Georgian food on video in Thessaloniki

How our restaurant videos for Mr Khinkali help local diners understand Georgian food, through simple, honest clips of the kitchen and the dishes.

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31 October 2026

10 practical Reels ideas for restaurants and cafés

Looking for Reels ideas for your restaurant or café? Ten simple video ideas you can film in your kitchen and dining room, and how to plan them each month.

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31 October 2026

Organic vs paid social: why your business needs both

Organic vs paid social for a local business: how regular videos and targeted ads work together to bring new customers to your profile.

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31 October 2026

Real video vs stock footage for local businesses

Why real video filmed at your own place beats stock footage for a local business: show your real space, team and products with one simple monthly shoot.

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31 October 2026

Social media management in Thessaloniki: what it costs

What social media management costs in Thessaloniki, what is included each month, and how our video and ad packages work, month to month with no contracts.

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31 October 2026

TikTok Ads cost: a plain guide for local businesses

How TikTok Ads work for a local business in Thessaloniki, why real vertical videos fit the platform, and the honest cost of running a campaign.

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31 October 2026

Video ideas for gyms and fitness studios

Practical video ideas for gyms and fitness studios: show your space, equipment and coaches so new people feel comfortable walking through your door.

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31 October 2026

What happens on a video shoot at your business

Worried about a camera in your shop? What happens before, during and after a video shoot at your local business, and how you can prepare for it.

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31 October 2026

TikTok or Instagram for a local business?

TikTok or Instagram for your business in Thessaloniki? How the same vertical video works on both, and where to put your ad budget first.

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31 October 2026

Video ideas for hair salons, barbers and beauty clinics

Practical TikTok and Reels video ideas for hair salons, barbers and beauty clinics, and how we film your daily work without disturbing your clients.

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